Privacy Policy – 777ed
Pakistan Online Gaming Platform

1. Introduction

777ed ("we", "us", "the Platform") is committed to protecting the privacy of all players who use our online gaming services. This Privacy Policy describes how we collect, use, store, share and protect your personal information when you visit our website, register an account, make deposits or withdrawals in PKR, or interact with any feature of the 777ed platform.

By registering an account or continuing to use 777ed, you acknowledge that you have read and understood this Privacy Policy and agree to the collection and use of your information as described here. This policy should be read alongside our Terms and Conditions.

If you have any questions at any point, our support team is available 24/7 and happy to help clarify anything in this document before you proceed.

2. Information We Collect

The type of personal information we collect depends on how you interact with 777ed. We collect information in two main ways: information you provide to us directly, and information collected automatically as you use the platform.

Information You Provide Directly

• Registration details: Full name, date of birth, email address, phone number, and any username you choose when creating your 777ed account.
• Identity verification (KYC) documents: National Identity Card (CNIC), proof of address, or other documentation requested as part of our verification process.
• Payment information: Details related to your JazzCash wallet, Easypaisa account, Raast ID, bank account number, or debit/credit card details as required to process deposits and withdrawals in PKR. We do not store full card numbers on our servers; payment data is handled via secure payment processors.
• Communications: Any messages, queries, or feedback you send to our support team via live chat or email.
• Responsible gaming preferences: Self-imposed deposit limits, session reminders, or self-exclusion requests submitted through your account settings.

Information Collected Automatically

• Device and technical data: IP address, browser type and version, operating system, device type, screen resolution, and mobile network information.
• Usage data: Pages visited, time spent on each section, games played, bets placed, betting markets accessed, deposit and withdrawal history, and navigation patterns within the platform.
• Session data: Login times, session duration, and logout timestamps.
• Cookies and similar technologies: See the Cookies section below for full details on what we track and why.

3. How We Use Your Information

Every piece of information we collect has a specific, legitimate purpose. We do not collect data simply because we can – each item serves one or more of the following functions:

Purpose	Data Used
Account registration and management	Name, email, phone, date of birth
Processing PKR deposits and withdrawals	Payment method details, account balance records
Identity verification (KYC)	CNIC, proof of address, payment documents
Fraud prevention and platform security	IP address, device data, betting patterns
Customer support and dispute resolution	Account history, communication records
Responsible gaming tools and monitoring	Deposit history, session data, self-set limits
Personalising your experience	Game preferences, sports interests, betting history
Marketing communications (opt-in only)	Email address, phone number, preferences
Platform performance and analytics	Usage data, device data, session data

4. Legal Basis for Processing

We process your personal data on the following legal grounds:

• Contractual necessity: Processing required to fulfil our obligations to you under the Terms and Conditions – including account creation, payment processing, and delivering the gaming services you have requested.
• Legal obligation: Processing required to comply with applicable laws, including identity verification, fraud prevention, and anti-money laundering obligations.
• Legitimate interests: Processing carried out to protect the security and integrity of the platform, prevent abuse, improve our services, and conduct analytics – where these interests do not override your rights.
• Consent: Processing for optional purposes such as marketing communications, where you have given explicit consent. You may withdraw consent at any time without affecting the lawfulness of processing prior to withdrawal.

5. Sharing Your Data

777ed does not sell, rent, or trade your personal information. We share data only in the following limited circumstances and only with parties that are bound by appropriate confidenti ality and security obligations:

• Payment processors: Trusted third-party payment service providers who handle PKR transactions via JazzCash, Easypaisa, Raast, bank transfer, and card networks. These providers receive only the data required to complete your transaction.
• Identity verification providers: KYC service providers who assist with document verification. They process your submitted documents under strict data handling agreements.
• Game software providers: Casino and sports data providers may receive anonymised session identifiers necessary to deliver game content. They do not receive your full personal profile.
• Analytics and platform security tools: Service providers that help us monitor platform performance, detect fraud, and improve user experience. Data shared is aggregated or pseudonymised where possible.
• Legal and regulatory authorities: Where we are required by law, court order, or regulatory direction to disclose information, we will comply. We will notify you where legally permitted to do so.
• Business transfers: In the event of a merger, acquisition, or sale of assets, your personal data may be transferred as part of that transaction. You will be informed in advance if such a change affects how your data is handled.

All third-party partners who handle your data are required to implement appropriate technical and organisational security measures and are prohibited from using your data for any purpose beyond what is strictly necessary.

6. Payments and KYC Data

Because 777ed processes real-money transactions in PKR, we are required to carry out identity and payment verification checks as part of responsible platform operation. This includes collecting and verifying documents such as your CNIC and, where applicable, proof of your payment method.

Payment card data is handled exclusively by our certified payment processing partners and is never stored in full on 777ed's own servers. We store only a tokenised reference that allows us to link a transaction to your account without retaining sensitive card details.

KYC documents are stored securely and used solely for the purpose of verifying your identity. They are not shared with advertisers or used for profiling beyond what is necessary for account management and legal compliance. Documents are retained only for as long as required – see the Data Retention section for details.

7. Cookies and Tracking Technologies

777ed uses cookies and similar tracking technologies to operate the platform, remember your preferences, and understand how players use different parts of the site. Here is a breakdown of the types of cookies we use:

Cookie Type	Purpose	Can You Opt Out?
Essential / Functional	Required for login sessions, account security, and core platform features to work correctly	No – required for the platform to function
Performance / Analytics	Help us understand which pages are most visited, how long players stay, and where issues occur	Yes – via cookie preference settings
Preference	Remember your language, display settings, and last visited sections	Yes – clearing browser cookies will reset these
Marketing / Retargeting	Used only if you have opted in to promotional communications; help us deliver relevant offers	Yes – opt out via account settings or support

You can manage cookie preferences through your browser settings at any time. Please note that disabling essential cookies may affect your ability to log in or use certain platform features. Most modern browsers also offer private or incognito modes that limit cookie storage during a session.

8. Data Retention

We retain your personal data only for as long as is necessary for the purposes described in this policy, or as required by applicable legal and regulatory obligations. The following general retention periods apply:

• Active account data: Retained for the duration of your account's active status on 777ed.
• Transaction and betting records: Retained for a minimum of five years following the date of each transaction, in line with standard financial record-keeping requirements.
• KYC and identity documents: Retained for a minimum of five years from account closure or the last transaction, whichever is later.
• Customer support communications: Retained for up to three years to assist with dispute resolution and service improvement.
• Marketing consent records: Retained until you withdraw consent, after which your details are removed from marketing lists within a reasonable timeframe.
• Self-exclusion records: Retained indefinitely to prevent re-registration during an active exclusion period and to protect players who have requested permanent exclusion.

After the applicable retention period has passed, data is securely deleted or anonymised so it can no longer be linked back to you.

9. Your Rights

As a user of 777ed, you have the following rights regarding the personal data we hold about you. To exercise any of these rights, contact our support team with your registered account details and a clear description of your request.

• Right of access: You can request a copy of all personal data we hold about you. We will provide this within a reasonable timeframe.
• Right to rectification: If any of your personal information is inaccurate or out of date, you can ask us to correct it. You can also update basic details directly within your account settings.
• Right to erasure: You can request deletion of your personal data. This right is subject to certain exceptions – for example, we may be required to retain transaction records for legal compliance purposes even after account closure.
• Right to restrict processing: You can ask us to pause certain uses of your data while a query or complaint is being resolved.
• Right to data portability: You can request your data in a structured, commonly used format so you can transfer it elsewhere if you wish.
• Right to withdraw consent: Where processing is based on your consent (for example, marketing emails), you can withdraw that consent at any time without affecting past processing.
• Right to object: You can object to certain types of processing, including direct marketing. If you object to marketing, we will stop sending you promotional content immediately.

10. Security Measures

777ed takes the security of your personal data seriously. We implement a range of technical and organisational measures to protect your information against unauthorised access, loss, alteration, or disclosure.

These measures include but are not limited to:

• TLS encryption for all data transmitted between your device and our servers.
• Encrypted storage for sensitive account and payment data at rest.
• Two-factor authentication options available for all accounts.
• Regular security audits and vulnerability testing of our platform infrastructure.
• Strict internal access controls – only authorised staff with a clear business need can access player data.
• Monitoring systems to detect and respond to unusual account activity or attempted breaches in real time.

While we do everything reasonably possible to protect your data, no online system can be guaranteed 100% secure. You also play a role in keeping your account safe – use a strong, unique password, enable two-factor authentication, and never share your login credentials with anyone. If you ever suspect your account has been compromised, contact our support team immediately.

11. Minors and Under-18 Players

777ed is strictly an adults-only platform. We do not knowingly collect or process personal data from any individual under the age of 18. If you are under 18, you must not register an account, make any deposit, or use any part of the 777ed platform.

If we become aware that personal data has been collected from a person under 18, we will delete that data and close the associated account as quickly as possible. If you believe a minor has registered on 777ed, please contact our support team right away so we can investigate and take appropriate action.

Parents and guardians are encouraged to use parental control software to restrict access to online gaming platforms on devices used by children and teenagers.

12. Updates to This Privacy Policy

777ed may update this Privacy Policy from time to time to reflect changes in how we operate, changes in applicable laws, or improvements in our data handling practices. When we make material changes to this policy, we will notify registered players via the email address on file or through a notice displayed within the platform.

The date of the most recent update is displayed at the top of this page. We encourage you to review this policy periodically. Continued use of 777ed after a policy update has been communicated constitutes acceptance of the revised terms.

If you disagree with any changes to this policy, you have the right to close your account and request deletion of your data, subject to our legal retention obligations.

13. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or the personal data 777ed holds about you, please get in touch with our support team. We aim to respond to all privacy-related queries promptly.

You can reach us via the live chat feature in your account at any time, or by emailing us at [email protected]. Please include your registered username and a brief description of your request so we can assist you as efficiently as possible.

For data deletion or access requests, please include the phrase "Data Request" in your message subject so our team can prioritise your enquiry appropriately.